Carly Fiorina, one of the most talked about executives in industry, finally tells the story from her perspective.
At age twenty-three, Carly Fiorina was a law school dropout who had no idea what to do with her life. Twenty-two years later, Fortune named her ”The Most Powerful Woman in Business“ and she was recruited to be chief executive officer of Hewlett-Packard the first female CEO of a Fortune 20 company with a mandate to shake things up. And then her story really gets interesting.
- from a speech by Carly Fiorina, May 2005When people have stereotypes of what you can’t do, show them what you can do. When they have stereotypes of what you won’t do, show them what you will do. Every time you resist someone else’s smaller notion of who you really are, you test your courage and your endurance. Each time you endure, and stay true to yourself, you become stronger and better.
Bill and Dave had once been radicals and pioneers. Now, I’d seen too many instances where a new idea was quickly dismissed with the comment: “We don’t do it that way. It’s not the HP Way.” The HP Way was being used as a shield against change.
It was a made-for-television drama complete with a reluctant, slightly rumpled good guy battling valiantly to save his father’s legacy and protect the little people pitted against a possibly wicked, definitely ego-driven, controlling woman determined to have her own way.
After striving my entire career to be judged by my results and my decisions, the coverage of my gender, my appearance and perceptions of my personality would outweigh anything else.
In this extraordinarily candid memoir, she reveals the private person behind the public persona. She shares her triumphs and failures, her deepest fears and most painful confrontations. She shows us what it was like to be an ambitious young woman at stodgy old AT&T and then a fast-track executive during the spin-off of Lucent Technologies.
Above all, Fiorina describes how she drove the transformation of legendary but deeply troubled HP, in the face of opposition. She was an outsider in every way imaginable, the first CEO not promoted from within; a woman leader in a male-dominated culture; a marketing expert in a company that worshipped engineers; an easterner surrounded by Silicon Valley lifers. As she writes, “Time had stood still for the people of HP; they did not know how to move forward without their founders. They were afraid of change; what if changing anything meant destroying everything?”
One of Fiorina’s big themes is that in the end business isn’t just about numbers; it’s about people. This book goes beyond the caricature of the powerful woman executive to show who she really is and what the rest of us male or female, in business or not can learn from the tough choices she made along the way.
Carly Fiorina was president and CEO of Hewlett-Packard from 1999 to 2005 and chairman from 2000 to 2005. Before joining HP, she spent nearly twenty years at AT&T and Lucent Technologies, where she held a number of senior leadership positions. She has a B.A. in medieval history and philosophy from Stanford University, an M.B.A. from the University of Maryland, and an M.S. from MIT’s Sloan School of Management. Fiorina currently serves on several boards of directors, including those of Revolution Healthcare Group and Taiwan Semiconductor Manufacturing. She and her husband, Frank, divide their time between Silicon Valley and Washington, D.C. They have two daughters and two grandchildren.